| Founded | 1998 |
|---|---|
| Closed | 2000 |
| Country | UK |
| Sector | Ecommerce |
| Collapse type | Fire Sale |
| Founder | Ernst Malmsten |
Boo.com
"Raised $135M to build 3D interactive fashion e-commerce in 18 countries — the website required broadband that 90% of users didn't have in 1999"
Distressed acquisition below last-round valuation
Key Events Timeline
Boo.
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