| Founded | 2019 |
|---|---|
| Closed | 2023 |
| Country | Colombia |
| Sector | Ecommerce |
| Collapse type | Slow Death |
Elenas
"Colombian Meesho-inspired social commerce platform for women entrepreneurs that raised $10M from Kaszek but could not replicate India's social commerce density in Latin America."
Years-long decline before final shutdown
Key Events Timeline
Elenas built a social commerce platform enabling Colombian women to earn commissions reselling products through WhatsApp and social media — directly inspired by Meesho's success in India.
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