| Founded | 2015 |
|---|---|
| Closed | 2022 |
| Country | Brazil |
| Sector | Ecommerce |
| Total raised | $200M (SoftBank Latin America Fund, Tiger Global, 2015–2021) |
| Collapse type | Mass Layoff Spiral |
| Founder | Tiago Dalvi |
Olist
"Brazil's SaaS for SMB merchants on marketplaces raised $200M from SoftBank and Tiger Global—then laid off 800 employees in 2022 when the marketplace commerce boom normalised."
Cascading layoffs that accelerated the decline
Key Events Timeline
Olist was founded in Curitiba in 2015 to help Brazilian SMB merchants sell on e-commerce marketplaces (Mercado Livre, Amazon, Magazine Luiza) through a unified platform that handled listings, logistics, customer service, and payments.
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