| Founded | 2014 |
|---|---|
| Closed | 2023 |
| Country | USA |
| Sector | Healthtech |
| Total raised | $1.35B |
| Collapse type | Slow Death |
| Founder | Jordan Katzman |
SmileDirectClub
"Direct-to-consumer aligners, zero dentist, zero moat"
Years-long decline before final shutdown
Key Events Timeline
SmileDirectClub disrupted orthodontics by selling clear aligners directly to consumers without dentist visits, IPO-ing at an $8.
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