| Founded | 2011 |
|---|---|
| Closed | 2016 |
| Country | Sweden |
| Sector | Social |
| Collapse type | Silent Shutdown |
Wrapp
"Andreessen Horowitz-backed Swedish startup let you gift retailer rewards through Facebook and discovered that digital gifting is not a habit."
Quiet closure with no public announcement
Key Events Timeline
Wrapp was a Stockholm-based social gifting platform that enabled users to send retail gift cards and discount vouchers through Facebook for free birthdays, backed by retailers who paid for the distribution.
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